Car care shops
Stationary and digital specialist shops with products requiring explanation for vehicle care, detailing and interior preparation.
Leather repair products for dealers and resellers
Leather repair products for retailers and resellers
VILOU combines leather cleaning, repair, coloring, and protection into easily understandable applications. We are seeking suitable specialist retailers and distribution partners who can provide expert customer advice and develop the brand long-term through appropriate sales channels.
Submit dealer inquiry View professional categoryWhich sales partners are a good fit for VILOU?
Detailing dealer
Providers with a knowledgeable target group, application expertise and a product range focused on professional vehicle preparation.
Leather care specialist retailer
Shops that explain cleaning, care, repair and color refreshing as an understandable, interconnected process.
Workshop equipment supplier
Partners with access to workshops, detailers, car dealerships, upholsterers or smart repair shops.
Specialized online retailers
Independent shops with reliable customer service, clean product presentation and controlled brand communication.
Marketplace specialists
Experienced partners who can professionally manage defined products in coordinated marketplace channels. Contracts are awarded exclusively after individual review.
A product range with a clear application logic.
| Product range | Customer benefits | Sales status |
|---|---|---|
| Cleaning and preparation | Basis for care, repair and paint application | Selected products available |
| Liquid leather and repair | Treat small cracks and defects on suitable surfaces | Products and sets available |
| Ready-to-use leather dyes | Apply with a sponge or airbrush; abrasion-resistant after complete drying. | Automotive, furniture and defined color tones available |
| Protection and care | Protect and care for repaired and stressed smooth leather surfaces | Selected products available |
| Professional coating system | Primer, sprayable paint and top coat for professional application | Under development; dealer interest can be registered. |
Two color systems communicate clearly
System 1: Ready-to-use leather dye
For suitable pigmented smooth and synthetic leathers. It is applied thinly with a sponge or airbrush and is abrasion-resistant once completely dry. For retailers, brand-specific automotive colors, furniture finishes, and easy-to-use repair kits are particularly relevant.
System 2: Professional Coating System
For professional spray application with airbrush or spray gun. The system consists of primer, professional leather paint, and top coat. Planned products include automotive, furniture, and base colors, as well as system components in 250 ml and 1000 ml sizes.
Which B2B model suits your company?
Resale, distribution, and private labeling pursue different goals. Clear categorization protects the brand, prevents overlaps, and allows for appropriate review of your request.
| Business model | Brand on the product | Suitable for | Next step |
|---|---|---|---|
| VILOU Resale | VILOU | Specialist shops, car care and detailing retailers with their own customer service | Request product range and approved distribution channels |
| VILOU Distribution | VILOU | Partners who develop VILOU in a country, region or defined distribution channel | Present the market, network, plan and expected quantities |
| Private Label/White Label | Own customer brand | Companies with their own brand, sales structure and suitable project scope | Inquire about product group, target market, packaging and quantities |
| Individual development | By appointment | Strategic projects with specific product or market requirements | Arrange a confidential project review |
Building VILOU as a brand
For retailers and distributors who want to benefit from an existing specialized leather care and repair brand and develop VILOU in the long term.
Develop your own brand
Private or white-label solutions can be explored for suitable products. However, not every product or formulation is available for this.
Protection of know-how and trademark rights: Formulas, manufacturing processes, and the VILOU and Leather-Doc trademarks remain protected. Product availability, minimum order quantities, labeling, packaging, exclusivity, and usage rights are agreed upon in writing on a project-specific basis.
This is how a dealer partnership begins.
Introducing the company and sales channels
Provide company data, website, countries, customer groups, physical locations and online or marketplace channels used.
Describe product range interest
Explain desired product groups, expected quantities, existing consulting expertise and planned positioning.
Check partnership
VILOU evaluates product range fit, brand presence, sales territory and potential overlaps with existing channels.
Coordinate the starting assortment
If suitable, the product scope, terms and conditions, ordering process and permissible distribution channels will be agreed upon individually.
Introduce products professionally
Integrate product information and application instructions consistently.Avoid unsubstantiated performance promises and false material approvals.
Developing a partnership
Regularly evaluate and document demand, inquiries, repeat orders and product range development.
What VILOU expects from its sales partners
Expert presentation
Products must be presented with correct application, suitability, and clear limitations.
Protected brand appearance
VILOU product names, images, labeling and brand values must be used in accordance with the partner agreement.
Transparent distribution channels
Own shops, marketplaces, countries and other sales channels will be disclosed and agreed upon in advance.
Sustainable interest
We are looking for partners with a long-term commitment to development – not short-term pricing or listing models without consultation.
No automatic dealer approval: An inquiry does not create any entitlement to supply, territorial protection, or marketplace rights. Terms, channels, and potential exclusivity will be agreed upon exclusively in writing and on a case-by-case basis.
Marketplace sales as an independent partner model
For selected, high-selling VILOU products, the management of individual marketplace channels by one or more suitable partners may be considered in the future. This applies particularly to partners with demonstrable experience in brand management, content maintenance, customer service, inventory planning, and compliant marketplace operation.
What is being checked
Company history, existing shops, country coverage, marketplace experience, service quality, logistics and brand understanding.
What is not promised
There is no public commitment to the transfer of specific accounts, products, or revenues. The scope and model will only be defined after a confidential review.
Frequently asked questions from retailers
Where are the VILOU dealer prices visible?
Commercial terms and conditions are not publicly displayed. A suitable price list or a customized offer can be provided after a complete business inquiry has been reviewed.
Can small specialist shops become VILOU retailers?
Company size and order volume are not the only decisive factors. Product range fit, expert advice, brand presence, and a comprehensible sales plan are all considered together.
Are retailers allowed to offer VILOU on Amazon or eBay?
Marketplace sales are not automatically permitted. Permitted channels must be agreed upon in writing beforehand to protect brand presence, customer service, and existing sales structures.
Is the Professional coating system already available?
Not yet fully available. Dealers and commercial users can register their interest. Ordering availability and terms and conditions will follow after system release.
Is there territorial protection or exclusivity?
Neither of these things is guaranteed. A potential agreement depends on factors such as region, sales channel, performance, minimum targets, and strategic fit.
Does Ledertechnik also offer private label or white label services?
For suitable products and projects, solutions can be tested under a customer's own brand. Availability, minimum order quantities, packaging, labeling, and terms and conditions are determined individually. Formulas and manufacturing knowledge are not disclosed.
VILOU Professional and B2B
Professional leather repair products → Leather repair for car detailers → Leather repair for workshops and car dealerships → Steering wheel repair kits for manufacturers and dealers → White Label leather care and leather dye →Inquire about becoming a VILOU dealer or distributor
Please introduce your company, your sales channels, and your desired product range. Complete information will allow for a more thorough and faster review.
Start dealer inquiry